advertising reach

基本解释

Does the advertising reach the right audience?
該廣告影響到正確人群了嗎？
Some networks offer certain targeting or verticalized capabilities that allow more refined advertising reach.
有些廣告網絡提供定位廣告或垂直廣告，以使廣告投放更精準。
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Yahoo also delivers ads to a vast network of independent sites, increasing its advertising reach to 85 percent of US Internet users, according to comScore.
雅虎同時還把廣告投放給一個龐大的獨立站點群，這讓它的廣告觸角延伸至85％的美國網民。

It's unclear whether Google intends to integrate the Meebo Bar into its own online properties, or whether the Mountain View giant simply views it as a method to increase its advertising reach.
ENGADGET: Google set to gobble up Meebo, plans to expand the social platform to new heights
Combine all of this with the fact that you have pay for advertising to reach your audience on Facebook, and it begins to look like a less appealing investment in your social media marketing efforts.
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In marketing we measure television advertising by reach, frequency and gross rating points and if you extrapolate from that that the more feet you have on the street singing your praises and repeating those core messages at every turn you will be successful too.
FORBES: Sharpen Your Marketing By Measuring What Matters Most